CTRL Studio

Architectural Visualization · Jeddah, KSA

A

Full Service 3D Modeling from CAD + Rendering

VILLA EXTERIOR Visualization · Proposal A

5 photorealistic exterior renders · complete end-to-end service · Jeddah Villa, 2026

Prepared By

Abdullah Alallah

Principal Visualizer — CTRL Studio
FL-082134206 · Jeddah, KSA

Date Issued

March 2026

Valid for 14 days from date of issue
Commencement locked upon 50% receipt

01 — Studio

CTRL Studio is a Jeddah-based architectural visualization practice built on a single principle: every image we produce should stop a room. Seventy-plus completed projects across the GCC, a pipeline that fuses 3ds Max and Corona Render with AI-driven post-production, and a process designed to protect both parties at every step.

70+ GCC Projects
Delivered

3ds Max + Corona Render
Primary Pipeline

AI ComfyUI / Flux
Post-Production

5 Sketch Process
Every Image

02 — What This Proposal Delivers

You hand us the CAD files. We handle everything from that point forward — building the full 3D model of your villa facade, establishing five distinct camera directions, and producing five photorealistic exterior renders ready for presentation, marketing, or client sign-off. One studio. One invoice. One standard of work.

⬛

Full 3D Modeling from CAD

We build the complete villa facade from your AutoCAD drawings — walls, openings, roofline, site context. No separate modeler needed. Nothing is assumed; everything is verified at clay render stage before production begins.

◈

Art Direction Before Anything Renders

Five visual sketches per image — viewport screenshots with annotated camera, lighting, and mood direction. You select one per image via email. Production does not begin until that selection is confirmed in writing.

✦

AI-Enhanced Post-Production

Every render is finished through our ComfyUI/Flux pipeline — sky replacement, atmospheric depth, entourage grading. The result consistently exceeds standard Corona output.

▣

Five Revision Rounds. Closed Project.

TIFF and JPEG delivery at 4K. Five revision rounds included per image — with a clear definition of what consumes a round. Unused rounds expire 60 days after first draft delivery. The project has a defined end.

03 — Scope of Work

Modeling & Scene Setup

3,500 SAR Fixed fee · one-time

Complete 3D model construction from client-supplied AutoCAD files. Facade geometry, openings, roofline, and immediate site context — built to production standard. Includes five camera positions and lighting rig setup. A clay render is delivered for written client approval before texturing begins. No production investment is made before the geometry is confirmed accurate.

What Is Modeled

Facade — walls, openings, architectural detail
Roofline and parapet conditions
Site context — driveway, boundary, immediate landscape geometry
5 camera positions across agreed angles
Lighting rig for day, golden hour, and atmosphere variants
Clay render delivery + written client approval before proceeding

5 Exterior Renders

7,500 SAR 1,500 SAR per image

Five photorealistic exterior renders of the villa. Each image goes through the complete 5-sketch concepting process before production begins. Full texturing, entourage, AI post-production, and 4K delivery included as standard.

What Each Image Includes

5 viewport sketches — camera, mood, time of day
1 approved sketch per image confirmed via email
Full facade texturing: materials, glazing, hardscape
Landscape + entourage at villa scale
AI post-production: sky, atmosphere, depth
Minimum 4K resolution (3840 × 2160px)
5 revision rounds — see Revision Policy
TIFF (print) + JPEG (web) delivery
Turnaround: 5–7 days per 2–3 images
Day/dusk variant available at +900 SAR per image

04 — Investment Summary

Line Item	Detail	SAR
3D Modeling & Scene Setup	Full facade from AutoCAD · 5 cameras · lighting rig · clay render approval	3,500
5 Exterior Renders	1,500 SAR × 5 images · full production with 5-sketch process	7,500
5-Sketch Process	5 sketches per image × 5 images	Included
AI Post-Production	Sky, atmosphere, depth grading · all 5 images	Included
5 Revision Rounds	Per image · per revision policy · 60-day expiry	Included
4K Delivery	TIFF + JPEG · all 5 images	Included
Total		11,000 SAR 2,200 SAR per image · 5 images

Note — The modeling fee is fixed regardless of design iterations within the approved scope. Architectural changes requested after clay render approval are treated as scope changes and quoted before work continues. A minimum rework fee of 500 SAR applies per significant correction.

05 — Payment Schedule

50%

Upon project confirmation and signed agreement. Covers the full sketch concepting phase and modeling. Work begins only upon confirmation of payment receipt — not upon invoice issuance.

5,500 SAR · Due at start

25%

Upon delivery of first draft renders for all 5 images — after sketch selection and production render completion, before revision rounds begin.

2,750 SAR · Due at draft delivery

25%

Upon delivery of final approved renders — released before full-resolution files are transferred to the client.

2,750 SAR · Due at final delivery

Payment MethodBank transfer via IBAN provided upon agreement. All amounts in SAR. A formal invoice is issued at each milestone. VAT applied at the applicable rate. Accounts outstanding beyond 14 calendar days are subject to a service continuity hold and a 5% administration fee.

06 — How the Project Runs

01

Brief & CAD File Handover

Client provides AutoCAD drawings, material references, mood boards, and any visual direction. CTRL Studio reviews all files and flags interpretation questions before work begins. Any gaps in the brief are resolved in writing before modeling commences.

02

Modeling & Clay Render Approval

Full 3D model built from CAD files. A clay render — untextured, geometry-only — is delivered for client approval before texturing or lighting begins. This stage confirms the architecture is accurate and camera positions are agreed. Written approval required before proceeding.

03

5-Sketch Delivery Per Image

Five visual sketches produced per image — 3D viewport screenshots with annotated overlays showing camera angle, time of day, and lighting mood. Sketches are directional concepts only, not finished renders. Client selects one per image via email within 24 hours of receipt.

04

Full Production Render

Materials, lighting, entourage, and post-processing applied using the approved sketch direction and confirmed clay render geometry. Each image is fully finished through the AI post-production pipeline before first draft delivery.

05

Revision Rounds

First draft renders delivered. All feedback submitted in one consolidated batch per round via email — marked-up PDF or numbered list. Up to 5 revision rounds per image. Unused rounds expire 60 days after first draft delivery, after which the project is considered delivered and closed.

06

Final Delivery

All 5 final approved renders delivered in TIFF and JPEG at 4K resolution via Google Drive or WeTransfer. Download link maintained for 30 days. Full-resolution files transferred only upon final payment confirmation.

07 — Terms Specific to Proposal A

CAD File Accuracy

CTRL Studio will build the 3D model based on the provided AutoCAD drawings as supplied. The studio assumes all files are accurate, complete, and represent the approved design. Any errors, omissions, or design changes discovered after modeling has commenced will be assessed as a scope change and quoted separately. A minimum rework fee of 500 SAR applies per significant architectural correction.

Clay Render Sign-Off

Client must approve the clay render in writing via email before texturing and lighting production begins. This approval confirms the architectural geometry, camera positions, and scene composition. Any changes to geometry or camera positions after clay render approval are treated as scope changes.

08 — Terms Applying to This Proposal

Revision Policy

A revision is defined as any request that alters the overall image — composition, lighting, materials, camera angle, entourage, atmosphere, or any element requiring re-rendering. Minor brightness/contrast, single asset swaps not requiring re-lighting, and color temperature corrections are handled within the active round at no additional cost. Revisions must be submitted as a single consolidated batch via email. Five revision rounds included per image. Additional rounds: 350 SAR per round, per image. Unused rounds expire 60 days after first draft delivery.

Scope Freeze

Project scope is fixed upon receipt of the first payment installment. Any additions to scope post-commencement are treated as new line items and quoted before work proceeds.

Cancellation Policy

Before sketch delivery: 50% deposit non-refundable. After sketch approval but before any render draft: 75% of total due. Once any render draft is delivered: 100% of that image's fee is immediately due. Remaining unstarted images: 25% kill fee each.

File Ownership & Portfolio

Upon full payment, the client receives unlimited rights to use the delivered renders for any commercial purpose. CTRL Studio retains authorship attribution. Portfolio usage by CTRL Studio commences 6 months after final delivery, or upon the client's first public release — whichever comes first.

Source Files

3D scene files and all production assets are the exclusive intellectual property of CTRL Studio. Source files contain proprietary asset libraries and pipeline tools developed over years of studio practice. Source file transfer is available under a separate invoice at 3× the total render fee, settled independently of this proposal. Source file requests cannot be raised as a condition of final render payment.

Delivery Commitment

If CTRL Studio exceeds the stated turnaround by more than 3 business days without prior written notice, the client is entitled to a 5% reduction on that image's fee. This does not apply to delays caused by pending client feedback, sketch approvals, or scope changes.

Governing Law

This agreement is governed by the laws of the Kingdom of Saudi Arabia.

09 — Cinematic Walkthrough Add-On

Bundle Add-On · D5 Render

Cinematic Villa Walkthrough 60–90 seconds · 3–5 camera cuts · full post-production

50% Bundle Discount Applied

Standard rate: 10,000 SAR 5,000 SAR When added to this proposal

A cinematic walkthrough of the villa exterior, produced in D5 Render using the same 3D scene built for your stills. Because the model, environment, camera positions, and materials are already established, CTRL Studio can produce the animation at a significantly reduced rate. The 50% bundle discount exists because you are not paying twice for the same scene setup — only for the additional production time to animate, grade, and deliver the video.

Duration

60–90 seconds final cut

Camera Cuts

3–5 distinct camera movements

Render Engine

D5 Render · real-time GPU

Delivery Format

MP4 (H.264) · 1080p at 30fps
4K available at +1,500 SAR

Turnaround

5–7 days after still renders approved

Revisions

2 rounds included
Additional: 500 SAR per round

What's Included

Camera path options presented before production — select direction via email
3–5 cinematic cuts: establishing, approach, facade, garden, detail
Full D5 environment: sky, lighting, landscape, entourage in motion
Color grading and post-production in DaVinci Resolve
Background ambient sound design (optional, included)
Title card and studio credit overlay (optional)
2 revision rounds (timing, cut sequence, grade adjustments)
Final delivery: MP4 1080p + compressed web version

Note — The video add-on must be commissioned alongside this proposal — it cannot be added after the stills project has closed. The 50% bundle rate is only valid when the stills and video are contracted together. A standalone video brief for the same project would revert to the standard rate of 10,000 SAR. A revision for video is defined as any change to the cut sequence, camera timing, or color grade. Scene changes requiring re-rendering are quoted separately.

10 — Agreement & Next Steps

1

Client confirms acceptance of Proposal A in writing via email, with this proposal referenced or attached. Day-to-day questions may occur via WhatsApp, but scope confirmation, sketch approvals, and revision requests must be confirmed via email to be binding.

2

CTRL Studio issues an invoice for the 50% commencement payment (5,500 SAR). Work begins only upon confirmation of payment receipt — not upon invoice issuance.

3

Client provides AutoCAD files, material references, and any visual direction. CTRL Studio reviews and confirms scope within 2 business days of receipt.

4

A single point of contact is established. All approvals, sketch selections, and revision requests submitted via email. WhatsApp may be used for day-to-day communication.

Authorized By

Abdullah Alallah

Principal Visualizer — CTRL Studio
FL-082134206 · Jeddah, KSA

Signature

Accepted By — Client

Name: _________________________________

Title: _________________________________

Date: _________________________________

Signature